Remembering What Is Important

Relevance. This is a word I think we should think about a lot more than we do. By thinking about it I am talking about beyond its definition and more into its application.

When I really think about relevance, I can’t help but think of consequence. It is too easy to dismiss something as irrelevant without considering the consequence of your dismissal. How many politicians have been elected with a minority of the population actually voting for them? Thinking your vote is irrelevant has a consequence.

Everyday we make choices. Choices can be difficult but they are absolutely free to everyone, no matter the circumstance. What is never free is consequence. We all know that the choices we make come with consequence. What we tend to forget is that forgoing making a choice also has a consequence.

Choosing to engage or not engage is a decision that should be made every moment of every day. A lot of time and opportunity is wasted when moments of decision get replaced with indecision or, worse yet, don’t get recognized as an opportunity at all.

“There are risks and costs to action. But they are far less than the long range risks of comfortable inaction. “ John F. Kennedy (1917 - 1963)